0. Introduction

Did you know that every second woman is affected by pelvic floor dysfunctions such as urinary incontinence or prolapse? These facts and topics are still silenced, and we are here to change it. Together!

We saw a lot of approaches to normalise period and menstruation, which is absolutely great! The next taboo to be targeted now is incontinence.

1. Boilerplate

Yeda - The worlds first bra for the pelvic floor!

Yeda is a Berlin-based soft robotics company developing an individualised device for women suffering from pelvic floor dysfunctions (PFD) and urinary incontinence, which affects 50% of all women globally. The team developed an end-to-end solution that offers immediate support based on a silicone inflatable device and long-term training over an app, which is a differentiator from other training devices or traditional pessaries. They concluded a successful Crowdfunding campaign on Kickstarter in April which got overfunded (105%).

What are the topics we touch?

FemTech

• The necessity for women to take responsibility and create new healthcare possibilities that fits to their needs.
• Change in the market: Technology/gadgets are not just for men anymore. How women’s health has been neglected in the past.

Taboos

• The importance of breaking taboos especially around female health - let’s start talking about it!
• In the last 10 years menstruation and period made its way to the mainstream. The next coming wave to normalise needs to be incontinence.

Pelvic floor

• The pelvic floor is were each human started their life in, nevertheless it is neglected and ignored. For many women and men the pelvic floor is still a “black hole” that no one knows anything about let alone what is going on inside.
• Pelvic floor dysfunctions for women are not just linked to pregnancy and menopause but also to diabetes and overweight and new research showing a possible link to Covid.
• Pelvic floor dysfunctions can be considered as a social class disease, as they are connected to heavy weight lifting.

Some facts around Pelvic Floor dysfunctions

• Every second woman will experience pelvic floor dysfunctions during her life time.
• 1 Billion women world wide affected (aged over 25).